The long-form spot shows Reilly inviting someone into her home for what the guest thinks is a celebrity home tour.
The effort is directed by The Office and Silicon Valley alum Zach Woods. The campaign is targeting players who love casual puzzle games, and the hero spot features actress and social media personality Caitlin Reilly.
agency Omelet has pulled in social influencers and a former Silicon Valley star to promote the launch.
Google Play has launched a new mobile gaming product, Google Play Games, and L.A.
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